How many stores does goldsmiths have

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Shop The Sale. Sell your watch. Get Your Valuation. Brands we buy. Featured Perfect Gift. Perfect Time at Goldsmiths. Inspiration Exclusive access: Special Timepieces for the season. Go to Calibre Home. This is the Goldsmiths' Company's largest ever direct investment in the craft and industry with a particular focus on the trade, education and industry development.

The collection of modern silver purchased and commissioned by the Company continues to grow each year, demonstrating innovative design combined with dexterity of craftsmanship. A selling exhibition, Goldsmiths' Fair , is held each year in the last week of September and the first week of October, where members of the public can purchase the work of over eighty contemporary designers and craftsmen.

The Company has long supported a wide range of charitable areas and pursues a number of educational projects with schools and teachers. Read about some of our most recently supported charities here. Today it is the only dedicated Library to silver and jewellery in the UK, and its collections include over 8, books and over 15, images , magazines and journals , films , special research collections and subject files on a wide range of topics.

All items sold within the UK with elements of gold, silver, platinum or palladium are legally required to be hallmarked - a term originating from the 15th century when London craftsmen were first required to bring their artefacts to Goldsmiths' Hall for assaying and marking. The redesign will see the company change the layout and aesthetics of its sites, as well as introducing new products and features to stores too.

Explaining more about the thought process behind the project, Craig Bolton, UK executive director for Watches of Switzerland Group, says that the move is intended to allow customers of all budgets and backgrounds to have the Goldsmiths experience. This will inevitably mean luxury hospitality. That means we can actually lift that space and put pop-up areas into it. In the stores that do not have enough square footage for an entire room dedicated to these functions, the retailer will still set aside a dedicated space for them.

These are arguably the least significant changes to Goldsmiths, however. Next comes a complete overhaul of the branding and look. Until now, Bolton explains, Goldsmiths has not had a clear delineation between its jewellery and its watches in-store; the two product categories have sat side by side. The two were connected in one way or another: if you were looking at watches, you could easily see the jewellery on the other side of the store. Now, however, that layout is gone.

Now you will go into our stores and see luxury watches at the front on both sides. The obvious question is: does the new emphasis the retailer has put on watches reflect the sales volume of that segment compared to jewellery? Bolton confirms that Goldsmiths does indeed sell more watches than jewellery. They all have a significant part to play within our business. Another reason to put watches at the front of the shop is the recognisability of the brands. The pulling power of names like Rolex cannot be understated, and Goldsmiths may be wise to utilise that.

Bringing them to the forefront does that job, but actually by mixing jewellery with watches it de-emphasises jewellery and equally dilutes watches.